Over-the-top service platform enables local broadcasters to offer subscribers easy anywhere access to the highest quality video programming, delivered over-the-air and over-the-top
5th April, 2018
LAS VEGAS–(BUSINESS WIRE)–NAB Show 2018 — To keep pace with viewers’ multi-channel, multi-device lifestyle, igolgi, a leading provider of video processing, delivery and analytics software and solutions, will introduce iGoCast, a new service that delivers local broadcast content through over-the-top (OTT) platforms, at the NAB Show, Las Vegas Convention Center, April 9 – 12, 2018.
As small broadcasters transition to digital operations, they face the added challenge of attracting customers who increasingly want TV Everywhere and HD video streaming services. With the igolgi iGoCast system, local broadcasters have an easy way to make their content available over IP to Android and iOS platforms, while complying with their geographical distribution rights. Subscribers simply download an app and watch branded programming anywhere – from phones to laptops to smart TVs.
Heartland Broadcasting Network, a local broadcast company in Kansas City offering the TV25 service, is the first iGoCast customer.
“In today’s competitive media landscape, LPTV stations have to offer more than high power to be noticed. igolgi helps us do just that by becoming the first station in the U.S. to continuously broadcast 12 channels on one frequency,” says Brian Short, COO of Heartland. “Even though our three transmitters give us a high power footprint, we aren’t on cable, and many rabbit ear users can’t receive our offerings. We are excited to be able to reach those viewers, along with the rest of the small screen service users who are unaware of free OTA TV, by using igolgi’s streaming server.”
Short added, “While there are many OTT players in the market, only igolgi offers a low cost entry product with the flexibility to use our own bandwidth. And because we knew firsthand how responsive the igolgi team is, we believe they are the right choice to help us reach a whole new segment of viewers.”
igolgi has partnered with Xperio Labs, a Hong Kong-based company, to develop the client platforms and middleware to deliver the overall service. The igolgi iGoCast is a complete headend-in-a-box solution for live and file video content, including igolgi transcoders, Origin, streaming servers and encryption systems.
“Leveraging our expertise and the deployed systems in our current customer base, we have worked closely with igolgi to create a client platform that is easy to use and a middleware platform tailored for a small broadcaster. We believe a rapid adoption of the iGoCast service will enable an even richer feature set in the future,” says Roshan Dsouza, CEO of Xperio Labs.
“We are very keen on creating a service that works well for small broadcasters. We want to make it seamless and painless from a technology perspective, while creating new business opportunities with expanded distribution,” says Jeff Cooper, CEO of igolgi Inc. “Our partnership with Xperio Labs has allowed us to bring iGoCast to the market in a short timeframe.”
igolgi iGoCast Features
- Quality – Baseline system supports up to 36 HD channels of high-quality programming, both OTA and OTT. Expandable to more channels.
- Branding – White-label app boosts visibility and strengthens loyalty
- Scalability – Channel offerings restricted only by the amount of IP bandwidth.
- Monetization – Create a new OTT tier of service and upgrade current linear broadcast offerings to HD. Create bundled and niche offerings.
- Encryption– Baseline system supports IP distribution up to several thousand simultaneous users.
- Subscription-based pricing – Monetize content with 1 month, 6 month and 12 month packages.
Availability: iGoCast will be available June 2018. For more information, please contact us at firstname.lastname@example.org or phone 1-609-334-5978.
igolgi invites NAB attendees to learn more by visiting Booth SU13702 at NAB 2018, Las Vegas. To make an appointment, please email email@example.com.
igolgi is a pioneer of next generation video workflow solutions to enable multi-format, multi-platform content processing and distribution across broadcast, broadband and mobile networks. Using off-the-shelf Intel multi-core servers and sophisticated compression algorithms, igolgi designs high-quality 100% software products and solutions that scale cost-effectively, delivering the greatest ROI.
For more information visit: www.igolgi.com or call us at 609-334-5978.
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Kristine Bennett, 404-266-2060 x13